Changes to Instagram by Facebook are critisized all over- FB

by James Karedelli | Thursday, Dec 20, 2012 | 397 views

The amendments by Facebook Inc. (NASDAQ:FB) to the Instagram’s policy has been criticized by all the affected parties, be it the purchasers, the photographers and the advocates of policy. They believe that the policy changes compel them to surrender control of the content.

On December 17, the modified terms of service and the privacy policy was revealed by Instagram. This modification gave the flexibility of usage of photographs, the names of the users and the likeness by them for the marketing purposes by the advertisers. The co-founder of Instagram, Kevin Systrom, advised yesterday on the removal of the words signifying that the photographs of the users can emerge in advertisements. This was stated by him after consumer’s reaction with loads of objections and complaints on Facebook Inc. (NASDAQ:FB).

The biggest social network Facebook Inc. (NASDAQ:FB), is looking for ways to raise sale possibility through the information shared by the users on the site. This has adversely impacted the relationship of the company with the customers. Instagram has user base of more than 100 million. The service facilitates the users to upload the photographs and edit them to be shared on the Web. Instagram is quite popular with the teenagers and the young adults.

There were quite much retaliation faced by the Company after floating the amendments to the policies and the terms. Many of the users threatened to quit before January 16, the scheduled date of the changes to take effect and be implemented. The changes in the policy are a matter of concern for the privacy of teenagers. The policy is applicable to all the users above the age of 13.

Facebook Inc. (NASDAQ:FB) is treating the teenagers as a money making information goldmine. There has been pressure built on the authorities to take measures to shield the privacy of teens.

In the amended policy, Instagram also specifies that there is a possibility at times of no identification by it for the services which are paid and the content which is a sponsored one. It further said that it does not own any matter that appears on the service but there may be times when some of the businesses may make payment for displaying names of the users, their likenesses or photographs that are linked with the content that is sponsored.

An analyst at Pivotal Research Group, Brian Wieser, expects that all of the wordings that are controversial may be completely scrapped.

Shares of Facebook Inc. (NASDAQ:FB) were down by 1.08% to close at $27.41.

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