Northern, WI 04/08/2013 (usastockreport) – Zynga Inc (NASDAQ:ZNGA) (Current: $3.55, Up by 2.90%) is in overdrive to boost growth at the stumbling company. John Doer is the lead partner of Kleiner Perkins Caufield & Byers which is a formidable venture capital firm. Zynga has roped him in to join its board of directors. This will add some punch to the already powerful company governance. The 61- year old Doerr has also backed internet companies such as Google Inc (NASDAQ:GOOG) (Current: $782.05, Down by 1.51%), Amazon.com, Inc (NASDAQ:AMZN) (Current: $255.48, Down by 1.39%) and Intuit Inc (NASDAQ:INTU) (current: $64.46, Down by 0.39%) and will be the ninth member on the Zynga board said the company.
Popularity is power
Mark Pincus the Chief Executive Officer founded Zynga in 2007 and since then has relied on the expertise and experience of its powerhouse board as well as his connections to turn the company into the largest online social games-maker. Games like “Zynga Poker” and “Farmville” are played across the globe. Doerr’s partner Bing Gordon had led the 2008 investment that Kleiner Perkins had made in Zynga and had frequently assumed the role of an advisor for Pincus. The latter has been hoping to foray into real-money gambling. The regulations on that practice are slated to be eased. He is also planning expansion in the mobile games field.
The other Zynga board members are Reid Hoffman the co-fonder of LinkedIn Corp (NYSE:LNKD) (Current: $172.77, up by 0.03%), the Dreamworks Animation Skg Inc (NASDAQ:DWA) (Current: $18.37, Down by: 0.16%) CEO Jeffrey Katzenberg, and Ellen Siminoff the Yahoo! Inc (NASDAQ:YHOO) (current: $23.30, Down by 0.94%) veteran. After her appointment last year, she became Zynga’s first female director.