Procter & Gamble (PG) Releases New Products to Boost Growth in Mature Markets

The Procter & Gamble Co. (NYSE:PG) intends to release new premium versions of Cascade dishwashing detergent and Pantene shampoo to try to boost growth in mature markets, where the world’s biggest consumer-products firm has faced hardships recently and had to rescind some price hikes.

The firm is also releasing new products under its Olay skin-care product family, P&G Chief Financial Officer Jon Moeller stated on Thursday at a Barclays conference, a superior profit business where Procter & Gamble (PG) has shed market share in past years.

The newly announced products are an element of P&G’s initiative to get its business in developed markets back on track as the firm works on a turnaround.

Last month, PG’s stock price volatility was 0.76%. In its share capital PG has 2.76 billion outstanding shares of which all 2.76 are in the float.

“P&G serves approximately 4.6 billion people around the world with its brands. The Company has one of the strongest portfolios of trusted, quality, leadership brands, including Pampers®, Tide®, Ariel®, Always®, Whisper®, Pantene®, Mach3®, Bounty®, Dawn®, Fairy®, Gain®, Charmin®, Downy®, Lenor®, Iams®, Crest®, Oral-B®, Duracell®, Olay®, Head & Shoulders®, Wella®, Gillette®, Braun®, Fusion®, Ace®, Febreze®, Ambi Pur®, SK-II®, and Vicks®. The P&G community includes operations in approximately 75 countries worldwide. Please visit http://www.pg.com for the latest news and in-depth information about P&G and its brands.”

Major competitors include Johnson & Johnson (NYSE:JNJ) and Kimberly Clark (NYSE:KMB).

 

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