Boston, MA, 03/21/2014 - WellPoint Foundation a philanthropic arm of WellPoint, Inc (NYSE:WLP) has become Great Futures signature partner of BGCA’s healthy lifestyles platform and dedicated $10 million for this project. BGCA is trying to create awareness among our youth to fight with child obesity. It is running a program called Triple Play which is holistic approach to health and wellness.
Triple Play Program
Triple Play is wellness program jointly-sponsored by the WellPoint Foundation and founding partner The Coca-Cola Company. It tries to improve mind body and soul. Since its inception in 2005, it has close quarter billion connection with kids. It tells the importance of healthy life style, physical and outdoor activity and balanced nutrition through the program’s three constituents which is focused on mind, body and soul.
As the kids of today are citizen of tomorrow so it’s become very imperative to start engaging these kids from the right time. Kids with healthy mind and body will be a good and responsible citizen of USA. The $10 million assistance which will be provided for 5 years will be used by BGCA to create nationwide awareness through various medium and by exercise programming.
Looking for Future
Jim Clark, President and CEO of Boys & Girls Clubs of America said to achieve great future a healthy lifestyle is prerequisite. They will use this fund for the wider reach among the kids and societies so that improvement in life style and awareness will be started at an early age. If in the early phase a child follows healthy lifestyle then it will stand in good stead for him in the future. He expressed his gratefulness to WellPoint Foundation for its support to their program by becoming the signature partner. He is hopeful that an entire generation can be transformed.
WellPoint Foundation with the help of BGCA is trying to inculcate the culture of healthy lifestyle among the kids. The recent studies have shown that efforts made in this direction are showing the positive result.